TANZŌ’s blockchain-powered identity verification process ensures that only true crafters will be able to sell their handmade items on the platform. It is also a guarantee to the potential buyers that all goods are truly handmade by the actual crafter who sells them.
TANZŌ uses geolocation and timestamp functionality, in combination with blockchain technology, to verify the identity and authenticity of each new crafter, as well as each new item. On TANZŌ, all crafters are real and are selling their own handmade goods under their own name. TANZŌ’s integrated review system relies on the smart contract records from each buyer-seller transaction, ensuring that all item reviews come from people who have actually purchased the item.